03
Life Insurance
Buyers researching coverage for the people they love.
Term, whole and IUL prospects with stated coverage need, health class indication and budget — qualified for direct-to-consumer agencies and IMO downlines.

Vertical · Life
1.1M
Annual lead volume
Volume & quality
1.1M
Annual lead volume
30-65
Core age range
62%
Phone-verified
$500K
Median coverage ask
Lead products
Buy the life traffic that matches your team.
01
Data leads
Form-fill records delivered to your CRM in real time, exclusively or shared 2–3 ways.
02
Live calls
Prospects routed to your call center within seconds of expressing intent.
03
Hot transfers
Pre-qualified by our in-house agents, then warm-handed to your licensed team.
04
Appointment-set
Calendar-booked consultations for trades and field sales operations.
Filters & qualifiers
Built to match your underwriting.
Tell us your appetite. We deliver only what fits — and back it with sub-60-second posting, exclusivity controls and full consent records.
- Age band & gender
- Coverage amount sought
- Term / whole / IUL preference
- Tobacco use
- Self-reported health class
- Household income
- State licensing match
Methodology
How we generate life demand.
01
Educational long-form content drives qualified, high-intent traffic.
02
Pre-screen knockouts remove unwritable risks before delivery.
03
Hot transfers routed live to your licensed agents in matching states.
Partner
“Hot transfers from Citirex close at almost double our outbound dialer rate. Game changing for our IMO.”
Chief Distribution Officer
National Life IMO
Life · Ready when you are